The Director - Marketplace Delivery Business - will be responsible for driving and accelerating the growth and strategy of Inspire Brands’ marketplace performance and fulfillment on owned and third-party channels. As part of the Digital Guest Experience Team, you will work cross-functionally across all Commercial, Shared Services, IT, and Brands to drive channel growth optimize and standardize delivery execution and to drive best-in-class practices across all aspects of the off-premises digital business.

* This position is an 80% onsite required role

RESPONSIBILITIES

• Inspire Marketplace Strategy – Sustain a deep understanding of industry and marketplace landscape to influence Inspire delivery roadmap. Validate brand priorities and support new fulfillment, or growth opportunities to mature Inspire off-premises business.
• Brand Marketplace Execution - Consolidated management of brand delivery leads overseeing day-to-day activities including introduction of new marketplaces, franchise adoption, and optimization of channel performance. Applicable brands: Arby’s, Buffalo Wild Wings, Sonic, Jimmy John’s, and Dunkin’
• Performance Analysis – Leverage brand and channel analytics to identify actionable insights to improve sales or operations of marketplace or fulfillment channels
• Partnership Management – aid ongoing relationship management and negotiations with our third-party marketplace and middleware partners in addition to serving as escalation point for delivery leads
• Monitor marketplace and fulfillment terms: engage regularly with our various third-party partners to maintain and grow our relationships. Throughout all partner engagement, continuously optimize our value equation across all economic levers at our disposal.
• Marketing – collaborate with Demand Gen and delivery brand leads to plan, negotiate, implement, and measure ROI of marketing placement and discounting strategies on marketplaces
• Menu & Merchandising – Oversee brand level testing of product assortment, menu architecture, and customer experience of marketplace menus as partners and delivery platforms evolves
• Operational Excellence – collaborate with Delivery Operations team to oversee implementation of best practices for all aspects of our marketplace and delivery digital business to facilitate brand adoption
• Establish Best in Class: Serve as subject matter expert across marketplace and fulfillment services and establish a best-in-class framework in which the delivery leads to operate. Turn strategy and ideas into action, scaling products in context of the entire off-premises portfolio.
• Build influence and relationships: Be a strategic thought partner across the business, encourage growth of expertise among delivery leads to build business cases to deliver results across Brands. Cultivate strong internal partnerships to test, learn, and launch healthy growth opportunities
• Keep a pulse on the industry: work with internal teams, third-party partners, and industry groups to maintain industry leading perspectives on consumer trends, best-in-class practices, innovation, etc.
• Engage leadership: prepare and deliver leadership updates on Inspire Brands marketplace and delivery strategy, performance, and partner relationships

EDUCATION & EXPERIENCE QUALIFICATIONS

• 4 year degree preferred
• +10 years experience in Marketing, Digital, or Strategy

REQUIRED KNOWLEDGE, SKILLS or ABILITIES

• Proven ability to influence decisions and drive change
• Relationship builder with highly collaborative style
• Analytically minded: Ability to back up decisions with data and facts
• Management aptitude to oversee delivery leads team of 5+ dedicated roles
• Ability to independently translate high-level goals into actionable, measurable plans
• Demonstration of leadership and strong collaboration at all levels
• General understanding of 3rd party Delivery Service Providers (DSPs) business processes
• Results-driven with the ability to work under pressure; navigate through ambiguity, and balance multiple priorities
• Attentiveness to details with the ability to understand business context and find common ground
• Ability to translate business needs to process requirements, and implement and operate those processes
• Demonstration of versatile learning with a bias for continuous improvement
• Excellent written and verbal communication skills; ability to influence engineers, project managers, corporate leadership, and partners.

DIRECT REPORTS:

This position will have 5 direct reports

 

Inspire is a multi-brand restaurant company whose portfolio includes more than 33,000 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants worldwide.

We’re made up of some of the world’s most iconic restaurant brands, but we’re much more than just a restaurant company. We’re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple—it’s an experience. At Inspire, that’s our purpose: to ignite and nourish flavorful experiences.